Partner - FAQ - IT Guru
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Preface
For reasons of better readability, the language forms male and female (m/f) are not used at the same time. All personal names apply equally to all genders.
Description/explanation:
customers (= includes business customers / companies and private customers)
Partner (= EDV-Guru partner companies that sell directly to customers in their own company name)
IT Guru customers (= direct customers – contract is concluded between the company “EDV-Guru” and customers)
Partner customers (= customer contract is concluded between the partner and the customer)
What or Who is the IT Guru / Definition
The EDV-Guru is a hybrid SaaS, a marketplace (similar to the well-known marketplace “Amazon”) merged with a database-indexed search engine (similar to the well-known search engine “Google”). In addition, the platform offers many other functionalities (such as the “Swiss Army Knife”) for customers and also partners. |
Requirements for the partnership / IT guru partner
In order to be able to offer services and products at EDV-Guru, you need the following requirements:
Certain personal & company-related data, such as name and company
Company registration number (if available) or date of birth in natural, not in persons registered in the commercial register
Address or business address
Commercial or professional authorization
Email address and a telephone number to announce
Website
Logo
Why and why become a partner? / IT Guru
The IT Guru market platform is that only platform for the IT industry sometimes also “sub-suppliers” to the IT industry which is available on the Internet, the IT consulting, marketing, sales and payment platform is completed in one marketplace.
A “Killer USP” Compared to other marketplaces, that is here Services through inclusive and exclusive criteria as a fixed offer with defined prices be made available. It is clear that the predefined offers will not appeal to 100% of customers, but depending on the service, they will cover between 80-90% of the “standard” needs of interested parties. The particular focus is on recurring services.
As an additional Partner-oriented solution (especially for high and recurring sales volumes) can be one fully automated accounting software (which is the full “property” of the respective partner, GDPR compliant) can be made available with a cooperation partner. (optional)
Compared to all other common marketplaces (such as: Amazon, Ebay, Facebook, Instagram and Co), direct sales including direct payment for services are prohibited according to their terms and conditions; only a reference to your own website is permitted.
Products (which are permitted on the platforms mentioned above) play a role at EDV-Guru subordinate supporting role (this is connected to the fact that hardware nowadays low margins are possible - as long as there is no in-house production). The “hardware” should therefore ideally be offered by the respective partners together with services.
The market platform is none Meta search engine around Compare prices and find the cheapest deal.
The aim of the platform is to make it possible for every customer to find a desired solution from A to Z in the IT industry.
The focus for the customer is on what feels like personal, fast and competent advice, as well as finding the respective solutions from the IT industry.
With the motivation for our partners, the IT guru stands by us as a strong partner with the motto: “Strength locally, think globally”.
Partner Info / Open Beta
Open Beta refers to a testing phase of a product, where it is accessible to everyone instead of just select testers or developers. This phase is intended to test the product before official release and to receive feedback from a wider user base. In contrast to this is the closed beta, in which the product is only accessible to selected testers.
The open beta phase, only applies to EDV-Guru partners, Customers are not affected by the beta phase and are already benefiting from the many EDV-Guru advantages.
On January 1st, 2024 we will officially leave open beta status.
How does the contract between partners and customers come about / contractual partners
The purchase contract is concluded between you as a partner and customer. You are therefore a seller of your services & products, the IT guru arranges the sale. You are therefore also responsible for fulfilling the contract. It is always transparent for customers which partner they are buying from.
Functions for customers / “Know-How”
The IT guru is via browser and as an app (IOS and Android) available |
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Imitates a personal consultation - 24/7 personal online video consultation (translation of all videos - semi-automatically using AI Digital Human Generator - the human avatar adapts to the ethnic background, available in 18 additional languages, source language is German - a total of 19 languages) with this an own advice matrix is created (this is in the process of being expanded and is currently still under construction) |
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Chatbot (Languages: German, English, Italian, French, Mongolian) |
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fully automatic integrated translation of all texts into 18 others languages, source language is German (19 languages in total) |
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fully automatic location detection – the prices adapt fully automatically (currency conversion) to the respective location and are displayed in the respective currency of the country |
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Interactive Guide – digital manual (currently only available in German) |
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Intelligent database indexed search engine (Multilingual, 19 languages) |
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Catalog function (15 categories) |
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Company size, industry, location filter (these will later be upstream with industry landing pages) |
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Wish list (favorite marker) |
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Combo packages
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Payment options for customers |
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Customer reviews + after-sales automation |
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Automation interface – connection – “Zapier.Com” |
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Clear legal identification of the respective providers (Provider / Vendor) |
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fully automated recurring payment option (possible at freely definable intervals such as: daily, weekly, monthly, quarterly, semi-annually, annually) |
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Gift vouchers (including optional photo & video message for the recipient possible) |
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Customers & Partners - Backend Panel (Interface to access various administration interfaces) |
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Service-oriented display of information and advice content – Is As a rule, it is rather extensive, so there are menus that can be folded in and out in a deliberately chosen color. The first point always contains several additional so-called “tab” tabs (Figure 18). Figure 19 shows the closed view. Figure 20 shows standardized content that the partners use a “tag” Word can be displayed fully automatically in your product
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Roadmap - functions for customers / “know-how” in the pipeline
interactive guide (expand further for 18 additional languages)
Speed improvement of the website
further optical improvements to the website
Industry landing pages
Partner variants + Functions for partners / “know-how”
Many Companies want innovative tools and with that implement related improvements in your company, EPU (individual enterprises) to SMEs (small and medium-sized enterprises) often lack the necessary “know-how”. In addition, there is a complexity in the implementation, which is often the case Due to lack of time or resources, the matter cannot be pursued further or get lost in “everyday business”.. |
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The IT Guru offers 4 different partnerships to: In order to run your own online shop, you need know-how and resources. The advantage of “Managed” Online shop, which is through the IT Guru is maintained and maintained, these requirements are completely eliminated. The basic version is limited to 50 services or products, 10 of which can be used as a subscription service. |
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The “Guru-Shop / Essential” partnership variant however, is for innovative and cooperative companieswho also want to take the necessary time to make changes to their company in order to prepare for the approaching era and the new real economic conditions associated with it. But also a possible one Import using a prepared Excel table becomes possible. A Additional support via telephone and remote maintenance is also available. 20 videos generated with human avatar (EDP guru). are included, others are optionally available for a fee. Connection to fully automatic invoice creation in your own design and fully “owned” by your own company.
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The “Guru Shop / Partner” partnership variant goes one step further and offers all “Guru Shop/Essential” content plus the following features.
Your own quality seal IT guru. With a special certificate and wax seal. Additional partner visibility on the EDV-Guru-Maps map. Unlimited products and services (fair use principle) round off the package. |
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The “Guru Shop / Franchise” partnership variant creates the largest and closest partnership with the IT guru. All necessary digital content and access is provided. 1x personal regional IT guru website can be created completely independently with full access (in compliance with the CI) Training & training, brand accessories are easy to order.
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All features that are included in all partner variants
A quick database-indexed search leads to finding the desired solutions more quickly |
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no knowledge, no costs for the basic version, necessary to open an online shop |
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Discount codes for customer groups or customers (fair use) |
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Digital gift vouchers for customers (customizable) |
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EDV-Guru available as Android and IOS (many ways lead to EDV-Guru) |
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Management of your own services and products (price, texts, etc.) |
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Fully automatic translation of your own text into 18 additional languages, greater reach |
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All legal requirements are taken care of for our partners |
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automatic news from the shop in the internal partner chat (in the news channel) |
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Encryption and security are always available for our customers and partners |
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Payments that involve fraudulent actions in the payment process are filtered and blocked for you by our system |
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Universal display on all devices |
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quick and easy payment, regardless of your location worldwide |
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Support via chat and email |
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interactive manual |
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automatic currency display of the respective country |
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B2B friendly price display gross / net |
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recurring payment acceptance without time-consuming and complex SEPA mandates (bank) |
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Add easy and practical general descriptions to products and services using individual “tags” (keywords) |
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direct order transfer to the company's internal email address |
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variable tax rates optionally possible |
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Display products and services directly on your own website (optional) |
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Various direct contact options for partner companies can be displayed |
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The contract is concluded directly between customers and partners. |
Roadmap - functions for partners / “know-how” in pipeline
Statistical and content-based evaluation of the search results to meet customer requests or to improve your own product range
Own shop backend platform (for further language input beyond German)
Above all, management consultants can be found who, in combination with funding, can also support companies in the digitalization process.
Customer needs / problem
An immediate one problem for customerswho need IT services is fundamental necessary offer request as well as the comparison of these. Manual effort, a lack of understanding of your own needs and a lack of specialist knowledge, as well as time-bound advice and payment make the solution process more difficult.
In detail, there are several reasons why it can be difficult for customers to obtain quotes from companies. One of them is the lack of transparency regarding prices and services. A study by the University of Augsburg (Götz, 2015) has shown that many companies are not prepared to provide specific prices or service details before a contract has been concluded. This can happen too Lead to uncertainty and confusion among customerswho find it difficult to compare offers from different companies.
Another reason is that many companies request a high number of offers, before making a decision. A study from the University of Southern California (Kahn & Byosiere, 2011) showed that customers often obtain multiple quotes from companies to ensure that you get the best price. However, this can be time-consuming and tedious and can lead to customers becoming unnerved.
A third reason is that customers often have difficulty Understand offers from companies as they are often written in jargon and technical details. A Harvard Business Review study (HBR, 2014) showed that many customers have difficulty to understand the offers they receive and that this often leads to misunderstandings and wrong decisions.
Overall, there are many reasons why it can be difficult for customers to obtain quotes from companies. These include a lack of transparency, time expenditure, advice is often only available personally and for a limited time, ongoing payments are often only possible through manual processes on the part of the customer, and difficulties in understanding offers.
Companies should strive to make their offers clear and understandable and ensure that that they contain all relevant information to enable customers to make an informed decision.
Sources:
Götz, O. (2015). Transparency in price and service determination by service companies. University of Augsburg
Kahn, B. E., & Byosiere, P. (2011). A meta-analytic examination of the antecedents and consequences of requesting and receiving social support. Journal of Applied Psychology, 96
Customer solution – IT guru / solution
The core of the idea is one new innovative platform (the Accessible via 2 ways is / 1: as a website - domain / 2: as app in the Apple and Android Store) to make it available to customers.
The target group includes as customers B2B & B2C what solutions in the IT industry or sometimes also “sub-suppliers” to the IT industry (a logical example of this is a photographer; as is well known, you also need professional images for a website).
The platform also delivers Information and advice on free tools and practical applications.
Target groups / customers for our partners
Target group 1: Business customers and companies
- Company size: Self-employed people, small and medium-sized enterprises (SMEs) up to large companies
- Sectors: IT, finance, production, services, trade, etc.
- Requirements: Simple and quick search for suitable IT service providers and products, possibility to compare offers, security and data protection, integration into existing systems
Target group 2: private customers
- Age: 18-65 years
- Occupation: Working people, students
- Requirements: Easy navigation, transparent pricing structure, customer support, ability to rate service providers and products
Analysis of market situation / customers for our partners
Online consumption of services has increased significantly in recent years and will continue to increase in the future. One reason for this is the increasing availability and use of internet-enabled devices as well as the increasing acceptance of online transactions. A 2018 study by the Boston Consulting Group (BCG) showed that online sales of services in the United States grew by an average of 12.6 percent per year from 2014 to 2018 and are expected to account for 14 percent of total services sales by 2020 (Source: "The Future of Online Services," BCG, 2018).
Another factor is the convenience that online services offer. Customers can access services anytime and anywhere without leaving home. This is found to be very attractive by many people, especially in times of COVID-19. According to a 2020 survey by the digital association Bitkom, 60 percent of those surveyed said that they had increased their use of online services during the pandemic (source: "Corona crisis accelerates the online trend", Bitkom, 2020).
Those too Ability to compare and evaluate services, contributes to more and more people using online services. "The transparency of offers and the opportunity to find out about other customers' experiences increase trust in online services and lead to higher demand," says Prof. Dr. Christian Homburg, Professor of Marketing at the University of Mannheim (Source: "Online services are growing in popularity", University of Mannheim, 2020).
Another important factor is the introduction of new payment standards such as debit cards, which enable consumers to pay online more easily. According to a study by Mastercard, "In Germany, more than two thirds of all card payments are already made with debit instead of credit cards" (Mastercard, 2020). This makes it easier for consumers to purchase services online as they can pay more quickly and easily.
(Source: Mastercard (2020). Debit cards overtake credit cards.)
In Austria, too, the development of the “simple” ATM card into a debit card / Mastercard (similar to the credit card) has taken place since around April 2019 An ongoing change by Austrian and international banks towards debit cards has made a contribution to helping online payments become more widely accepted.
(Source: Retrieved on January 23, 2023 from https://help.orf.at/v3/stories/2975464/ )
The original European SEPA payment system involves a lot of administration and restrictions (no international focus) and is therefore a less practical payment solution for the EDV-Guru platform. (Source: Retrieved on January 23, 2023 https://de.wikipedia.org/wiki/Europ%C3%A4ischer_Zahlungsraum)
In summary, online consumption of services will continue to increase due to the increasing availability and use of internet-enabled devices, increasing acceptance of online transactions, convenience and the ability to compare and evaluate services.
Brand/brand
The company always benefits indirectly from the fact that the word “EDV guru” is a common, well-known term in German-speaking countries.
EDV stands for “electronic data processing” and Guru means "expert" or "teacher" in Hindi and Sanskrit. Also in In an international context, “guru” is a well-known term for expert status. The term is used to describe someone who is highly experienced and proficient in the use of computer and IT systems.
Charity / joint actions with partners
The IT guru supports you in Austria and other countries
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financially and with donations in kind to kindergartens in Mongolia
https://www.facebook.com/Aziinhuuhduudtsetserleg -
with donations in kind and “know-how” the Austrian social market chain “Foodpoint”
https://www.verein-startup.at/ - the reforestation of Mongolia (tree donations) - https://www.facebook.com/WorldGardenMongolia/